Mobilising Creativity and Innovation Essay Example | Topics and Well Written Essays - 5000 words

Mobilising Creativity and Innovation - Essay Example 1996). In my previous work experience, I was a support worker in customer service, handling customer orders and fielding customer complaints. My domain-relevant skills were proficiency in utilising the electronic computer systems at the firm and excellence at understanding the procurement process along the value chain. In the creative process, I was able to draw on these talents and knowledge bases to come up with innovative service solutions. In this organisation, the service team was not provided with a well-developed training model illustrating best practices for handling customer support issues. Hence, the management team relied on our own creative ideas to ensure that customer’s perceived a rapid response, quality of service, and ability to fulfil their service needs. When first working within the organisation, I was substantially motivated through intrinsic factors, with a genuine enjoyment for the work and the challenge of dealing with diverse and sometimes difficult customer segments. However, over time, with a track record of providing creative solutions to customers, my motivation for creative output began to deteriorate and I was unable to come up with imaginative solutions in difficult service situations. The problem was that I was receiving no external accolades for superior performance and a track record of customer satisfaction. Careful self-reflection indicated a substantial problem: I was heavily reliant on extrinsic motivators to remain motivated toward the creative task in the long-term. The organisation maintained a social norm where it was commonplace for managers to criticise new ideas and there were ample political problems throughout the organisational model, which was identified by Woodman, Sawyer and Griffin (1993) as being barriers to the creative process. However, having been initially motivated intrinsically, I should have been able to overcome these social and organizational-environmental problems